Brian Micklethwait's Blog

In which I continue to seek part time employment as the ruler of the world.

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Category archive: Advertising

Friday December 01 2017

Last Saturday, a friend invited me to share some gin at The Star.  We also each had a pie, with red wine in it.  Delicious.

The Star is quite near to the junction of Oxford Street and Tottenham Court Road, and has a great slab of Crossrail turmoil right slap against it, which has turned the formerly busy Great Chappell Street into a poky little footway, and has for a year or three now destroyed all possibility of passing trade to The Star.  So, The Star has switched to invites and events.  It hasn’t now even got a sign on over its front door.  Where there once was and still ought to be a sign, there is, for the time being anyway, only blank blackness:

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But inside, things liven up considerably, in particular with an enjoyably ironic display of antique signage:

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This next one, also visible above in the general display, being a particular collector’s item, which explains why I waited until today (Friday is Cats and Other Creatures Day here at BMdotcom) before displaying it here:

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That wouldn’t be allowed now, any more than all the tobacco adverts would be.

imageAnd since this is a Cats and Other Creatures Day, there on the right is an advert for another product from the same enterprise.  If the product had been made of budgies and canaries, I’m sure the pussies would have loved it.

We got there on the dot at 1pm, opening time, and were the first there, hence those empty tables to be seen above.  But the place was soon buzzing with happy gin drinkers.

An earlier posting, featuring a photo I took just before I got to The Star, was also naughty, in a different way.  It’s interesting what naughtiness is now and is not now allowed.

Friday November 24 2017

Yesterday I showed a photo that I actually took yesterday, rather than last year or last decade.  And today I’m doing the same.  I’m showing you another photo that I took yesterday:

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That’s the inside of the domed roof in the middle of Leadenhall Market in the City of London.  This is another of those photos which is a lot easier to take if you have a twiddly screen, such as I always now have.

Here is the next photo I took, to show you which place I mean:

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To me, one of the odder things about Leadenhall Market is that all the enterprises plying their trade in it would seem to be obliged by the house rules to proclaim their names in the exact same style and size of lettering.  This is not what you get in most shopping centres, which is what this place basically is.  But, fair enough: their gaff, their rules.  And although in one sense this is uniformity gone a bit mad, in another sense it is variety, because this is not something you see very often.

It is clearly a recent thing, and Wikipedia confirms this:

Between 1990 and 1991 the market received a dramatic redecoration which transformed its appearance, enhancing its architectural character and detail. The redecoration scheme received a special mention in the Civic Trust Awards in 1994.

Ah yes.  Commercial, you understand, but not too commercial.  The subtle business of not being too businesslike.

I passed through this place on my way to Monument tube, having been wandering towards the City and its Big Things from the Bethnal Green area, enjoying the last daylight of a very fine yesterday.  Of which maybe more here later, and of which maybe not more here later.  (This blog is also not very businesslike.)

Wednesday November 15 2017

On Thursday November 23rd, the latest manifestation of The Ashes kicks off:

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I took the above photo in the pedestrian tunnel that goes north from South Kensington tube towards the Royal Albert Hall, or in my case towards the Royal College of Music (where GodDaughter 2 was singing in a concert).

But look more closely.  This is not an advert for The Ashes themselves, an advert, that is to say, for the chance to watch or otherwise witness some actual cricket games.  No.  This is an advert for the means to play in a computerised cricket game.

The last licensed Ashes game was Ashes Cricket 2013. It was developed by Trickstar Games (also based in Melbourne, Australia) but was so irredeemably terrible it was comically cancelled after it had been released (it was quietly released on Steam in November 2013 but yanked down just four days later).

I knew nothing of this until now, even though I follow actual cricket very keenly.  The only computer game I ever play is Solitaire.  Blog and learn.

I wonder how the income earned from the sale of this computer game will compare with the income earned by the actual Ashes cricket games.  I’m guessing that, assuming they’ve now done a better job of it than was done in 2013, the comparison will be quite favourable. Although: Bairstow, Root, Ballance, Broad, Anderson and Cook will presumably be getting their slices of the computer game action.

Sunday October 08 2017

Yes.  I ran it by Adriana plus her Plus One (Perry de H), at that feast I reported on yesterday, and it turns out that I’m not the only one who finds the phrase “self storage” …

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… to be rather odd.  (That’s this.)

I know what self storage is.  It’s the name given to the process of ridding your self of some of the crap by which your self is currently surrounded and impeded, without actually chucking it away irrevocably.  In particular, when your self is in between locations, or when your self has moved from a big place to a smaller place, your stuff, or your excess stuff, needs to be stored somewhere.

But self storage, taken literally, sounds like you are parking your self in a warehouse and for the duration, your life will consist only of all the extraneous crap.

You become like a zombie or something.  I can understand people wanting to put their mere selves to one side while earning a living.  That might make a rather profitable business.  But while actually, you know, … trying to live … ?

Odd.

Tuesday September 26 2017

A day or two ago I got an email from someone or something selling greetings cards, claiming that my birthday, September 26th, is the most popular birthday there is.  Today, which is September 26th, the same email with only small adaptations bombarded me again.

The thing about modern individually targetted advertising - emails, adverts that pop up on your computer screen, that kind of thing – is that you don’t trust them.  For instance, what if some know-a-lot computer happens to know that my birthday is September 26th, as many such computers surely do, and thinks that it will get a rise out of me by typing September 26th into its mass-email about what date the most popular birthday is?

So I asked the www, parts of which I do somewhat trust, and according to this Daily Telegraph piece from December 2015, it’s true.  The Daily Telegraph these days is not what it was, but for what it is worth, here’s what they said:

A new analysis of 20 years of birth records by the Office for National Statistics shows a dramatic spike in the number of children born in late September, nine months after Christmas. …

Overall September 26 emerges as the most common birthday for people born in England and Wales over the last two decades.
It falls 39 weeks and two days after Christmas Day, meaning that a significant proportion of those born on that day will have been conceived on Christmas itself.

I don’t know how popular September 26th was as a birthday way back when I was biologically launched.  I’ve always thought of my parents as pretty straight-laced and careful about things like when to have children.  But, did they just get pissed on Christmas Day 1946 and start me up by mistake?  Maybe so.  (Maybe they got pissed carefully.)

Anyway, whatever, happy birthday me.

Friday September 08 2017

For all I know the sky was quite dramatic over other places too, but it was in Brixton that I saw it:

imageimageimage
imageimageimage

Often, when I show photos here, they were taken days, weeks, months or even years ago.  Yesterday, there were photos that were taken ten years ago.  Not that there’s anything wrong with that, but: the above photos were taken earlier this evening, when I journeyed out to Brixton Curry’s PC World Carphone Warehouse or whatever the &&&&& it’s called, to try and to fail to buy a new TV.  Which means that this is topical meteorological reportage.

Click on any of the above photos if you wish, and if you do you’ll get the bigger versions.  But I actually think that the smaller versions are more dramatic, because more abstract and less of something.  Like little oil paintings.  Especially the first one.

Sunday September 03 2017

Some of the best walks in London that I have done in recent months have been alongside the River Lea.  Typically, I would start at Bromley-by-Bow tube station, go south along the A12 and then turn left along Twelvetrees Crescent until I get to the Twelvetrees Crescent bridge.  Then I’d go either north or south.

On one of these meanders, the weather was particularly bright and sunny, and before I even got to the river, while I was just walking south along the A12, photo-ops abounded.  Or maybe they didn’t but it felt as if they did.  Everything, even the most mundane of objects or lighting effects, seemed dusted by a spraycan of joy, and I can’t look at the photos I took that day without that joy colouring my feeling about the photos I took at that moment.

Photos like these:

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I can’t be objective about whether anyone else might like the above photos.  I was and remain too happy about them to be objective.  Just looking at them when I was preparing them for this posting, I became too happy to even care about being objective.

Share my joy, or not, as you please.  1.1 just tells us where we start.  1.2 is another view from the station, but not of it.  1.3 is one of those gloriously complicated drain-unblocking lorries.  2.3 I like because the colours on the car are so like the colours sported by the building, and because the sunniness of it all is emphasised by my silhouette.  In 3.2 you can just see the top of the Big Olympic Thing, an effect I always enjoy.  And 3.3 features a photo of, I do believe, the Taj Mahal. Lovely.

Not long after photoing all that, I photoed these shopping trolleys.

When I returned a day or two later to retrace my joyful steps, I photoed the excellent footbridge from the Twelvetrees Crescent bridge (one of my favourite footbridges in all of London (although maybe it’s just how good it looked that day from that spot)).  I photoed the Shard.  And I photoed a map that shows the locality where all these delights are to be found.

Friday September 01 2017

Today being the BMdotcom day for cats, and now also for other creatures, here is another creature, in this case a chicken, in an advert:

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And here, photoed by me recently, outside the Old Vic theatre, is one of these excellent machines referred to in the advert, in action:

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You can surely see what I did there, and I assure you that it was no fluke.  I waited for it to say 8.  I also have 9 and 7, because I wanted to make quite sure.  I have been photoing these excellent machines for quite a while now.

The 8build website.  They’re doing some work on the Old Vic.

On the left in the distance, nearing completion, One Blackfriars.  I find liking this Thing a bit of an effort, but I’ll get there.  I always do with such Things.  According to that (Wikipedia), One Blackfriars is nicknamed “The Vase”.  I smell, although I have no evidence for this, an attempt at preemptive nicknaming, by the people who built this Thing.  “We’ll call it The Vase, to stop London calling it something worse.” That’s what happened with The Shard, after all.  And that name stuck.

I tried to make the title of this “8”, but apparently a number with no letters is not allowed.

Eight
Dissing the Walkie Talkie
Rugby v Marlborough at Lord’s today
Wonder women
When advertising doesn’t quite work
A classic car and a modern classic car in Lower Marsh
Why computers are so dumb and so insolent
Animated tube maps
Happiness and other survival techniques
Barcelona photoers 2005
Barcelona Big Things (and Barcelona Big Thing graphics)
Incorporating the little orange light in the design
Another Capital Golf car
Cat proximity awareness
An Underground sermon
To Tottenham (6): The Spurs Shop
You wait for years and then two come along at once
Skull Shaver
Merry Christmas from the Pilot Store (and from me)
To Tottenham (2): Seven Sisters?
Packaging that is too good
Somebody needs to invent electronically changeable paint
What indeed?
Droneverts
The art of taxi advertising
Van – grey but very interesting
Cruise plays along
What does Thames “RIB” Experience mean?
Cats don’t smile
Photoing Tate Modern from the Oval and the Oval from Tate Modern
Deliveroo V sign
When welfare means lavatories
Another fine day at the Oval (1): Vans
Ghostbusters sculpture advert at Waterloo Station
London looking like Dubai
Temporary Oxford Street
WWWhite Van
Horizontal French signs
White vans are becoming very informative
Pizza Express bus
A rubbish lorry posting
South Bank Superheroes
Recent taxis with adverts photos
Barcelona owl
Michael Jennings on Uber (and the Uber logo ruckus)
Out and about with GD1 (8): Non-human creature vans
Big Ben bigger
Black Cat white van
Vans that need to look the part
White vans in Kentish Town
A busy day and a collection of Big Things
A Japanese torpedo bomber that could use some zoom
A Big Thing and a Much Bigger Thing – on a not-black cab
Big Things on Boris Bikes
Big Things having orgasms
Wrap artistry
Wicked Campers: Are they now going respectable?
Borats!
Anonymous guys taking (and making) pictures in Trafalgar Square
White Vans are looking more and more like websites
On going ahead with a posting anyway even if I don’t have all the photos to hand that I would like
Cameras seeing red
For CAR’S read CARS
Fantasy Vauxhall Bridge with lots of glass
A Morris Minor advertising a ping pong night club
Hire Intelligence White Van
Another The Wires! Building in Japan (plus more Dezeenery)
Corbyn – and an advert bus
Taxis with adverts
A day in BMdotcom heaven (3): Adverts
Some quota reflected cranes and a quota white van
Weird wide angle lens effect
Shiny little car
A big Black Cab advert picture for a Samizdata posting
White van reflexology
Sorry!  No Photo’s!
Upshot
Interesting vehicles
Zorb football
Pancake White Van
You can tell that drones have arrived because now they are being turned into a sport
Two Lady covers
Real Photographer - shame about the adverts
Strange London buses
Another horizontal advert for an only slightly more expensive drone
First test against NZ – first day
Adverts for small and cheap drones
A photographer and an advert
A forgotten war
Along the river towards Battersea
Big 4
White Vin Van
White Van
Big cat advert
January newspaper pages
Views from Waterloo Bridge
Proof that there are a lot of French people in Britain just now
A photographer from the I Just Like It directory
A French film poster advertising a British film
In the City with Gus
Scary bunny
Big cat advertises guide dogs
Bond car
Confirming my String prejudices
Oxo Tower with bus advertising The Expendables III
The Not-V2 at London Bridge Station
I see cats
The London Look
Hao Ruan and LYCS Architecture are now world famous
Red arrow?
Guardian online is a group blog that trolls its own readers
Premier League soccer news
Amusing cats versus important people
Classic Feline Friday quote from Tim Berners-Lee
The Met swoops on the Adams Family
Camel
Photoing the A380 from above – from the ground
Westminster Tube photos
Guangbiao Chen’s incredible business card
Fat bastard!
Dezeen continues to delight
The Times of May 24th 1940
Quota photo of a bucket of plastic crocodiles in an otherwise deserted shop window in Oxford Street
The Alex Singleton blog
Savoy cat
Stairs Thing outside St Paul’s
Google Nexus 4 photos
Wedding photography (2): Signs
Remembering a warmer day
The Qur’an is not science – science cannot be ignored
Cleaning lady for hire
It got my attention
Latest C4 logo sculpture
Photographers at Eros and Art in the tube
Ancient and modern (but mostly ancient) cars in Regent Street yesterday
More NFL Fan Rally pictures from last Saturday
The Wheel reflected in a cheeseburger advert
Meaning in sport
Even the Goodyear Blimp is now obsessed with safety
More signs of the times
If you can’t beat them hire them
Another sign of the times
Old school advertising has its uses
Female cows in TV advert shock
And then give up and stay fat
Transport redirect
From pop to purrfume
Trust drunk and disorderly
Adverts on taxis and cars
Rockets are a great improvement on balloons
Advertising aimed entirely at me
Zaltzman on Clarke
Links to this and that
Tiny Cardboard Box People Appear All Over Singapore
Expendable movie news
Exploitation?
I never knew Marmite came in tanker lorries
Does Google now rule the world of computing?
SAY NO TO GOVERNMENT MOTORS
Blur
I EAT RUBBISH!
Under a hundred copies
Was it Sweeney?  And what else were they trying to suppress?
Slumponomics
Me and Michael Jennings talk tech trends
Model T parts flatvert
Laptop for emails
Minimum Wage flatvert at Guido’s and Iain Dale’s
Indy Flatverts and a Guido Q&A
Thinking thin at the top
More sign photos
Instapundit turns into Idiot Toys
Two Samizdata comments on the sinking of Brown and on the sinking of the Daily Telegraph
Register for your free pack and five £1-off-coupons
Multipurpose internet-connected rabbit
The Fixed Quantity of Advertising fallacy and the menace of targetted advertising
Acton
Even crazier crisps!
You don’t wait for it – you go looking for it
Random links
If it’s not Art it can be rather fun
Lump art and dinner in sky
Mockery
Ken Livingstone was beaten by the billboards!
Big head and big something else
Two adverts in the tube
Daddy-o
Cisco – fuck off and die
Here they stand
Classic car thinness
Travis Perkins of Pimlico Road are not good at delivering timber
At Bethnal Green railway station
Obama a loser?
Antoine Clarke on the US Primaries – either Obama will beat McCain or McCain will beat Clinton
Dot matrix printing in the sky
Billion Monkey Maria Sharapova lookalikes!!!
Engadget suffers from intermittent giant text disease
When the penny drops
Hear ye hear ye
It’s the decline of old-school advertising that’s really hurting old-school journalism
Smelling the smoke in the Microsoft machine
Revised logo
Real Photographers worship the Logo
Writhing
Irrelevant heart attack adverts
London tricyclists are getting strong
A spring in their step
Dame Edna and Borats in Piccadilly Circus!
A basic part of the domestic cat’s heritage
Micklethwait’s Four Star Theory of the Internet
Screw you Dove – good on you Ruth Kelly – the right to avoid gay adoption
Male cows do not have udders
Spreading the word for free
More ways to use the best pictures
Antoine Clarke and I don’t talk about elections
Grassy car with blog
Interruptive relief?
Dnalgne no emoc! - Billion Monkey snaps mental Maradona!
Young People models for Old People
Billion Monkeys photo themselves to make you visit Malta!
The Million Dollar Homepage
Dye hard
Cillit Bang made-up twat
Ouch!
Blowing Smoke all over old school advertising